A conceptual project creating a film processing shop titled Minifilm. As film photography and video is a hobby of mine, I wanted to delve into designing a one-stop shop for film development and create a bold, memorable identity with a range of outputs. With a bright yet limited colour palette, curved handwritten logo and an all-caps typeface, I aimed to give Minifilm an approachable yet expert sensibility.

Minifilm would also expand into merchandise including tote bags and stickers to utilise the brand to full potential. It will also publish a frequent zine of photographs it has developed in order to showcase and promote the talents of customers through this visual anthology.